►Q: Does changing the name of an existing product hurt its branding?

The name of a brand or product is not what makes it popular to consumers. It’s the quality and the execution of a product that makes people remember the name of the brand. If you truly like the name of the brand and think it fits the product well, keep it. Otherwise you will not be damaged by re-branding a product that has no investment into its current branding,

►Watch the full #AskGaryVee 284 episode with filmmaker Jarno Laasala here: https://youtu.be/5VpUZ0jypVA

► Looking for a specific question or answer? Check out my business Search Engine: http://ask.garyvaynerchuk.com

—
► Check out my main YouTube channel here:
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► Find #AskGaryVee here:
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—
Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.

Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age.

Make sure to stay tuned for Gary’s latest project Planet of the Apps, Apple’s very first video series, where Gary is a judge alongside Will.I.Am, Jessica Alba, and Gwyneth Paltrow.
—
Follow me online here:

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Do you really know what branding is? In this video Rico Anthony will give you an easy check list to start your brand successfully. Regardless of it is personal branding or company branding this list works. Be sure to write down how to start branding. The strategies listed in this video are guaranteed to ensure success in your industry. Just like there is right way to do something there is also a wrong way. You no longer have to find your way I am giving you what works. When we learn better we do better.

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FREE Checklist: https://tacticalgrowthmarketing.com/branding-checklist/

Branding is extremely important to your long term business whether it’s an eCommerce store or brick and mortar. You want to make sure your customers can trust who you are and your business. To do that you need to implement a strong branding strategy.

Heres the FREE Checklist I made you all of you as a tool to help check off the major necessities of building a brand – https://tacticalgrowthmarketing.com/branding-checklist/

Thanks for watching and supporting my channel! Leave your questions or thoughts in the comments below!

FREE Checklist Link: https://tacticalgrowthmarketing.com/branding-checklist/

#ThriveWithAlex

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These are the things I’ve learned while currently building an online retail brand.

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Tools/Resources I use and endorse (*not affiliate links):

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Branding is important because it makes a memorable impression on consumers and allows clients to know what to expect from your company. @Big.Consulting @Shift1degree

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Increasing brand awareness should be the number one goal of every entrepreneur, business and creative professional. If no one knows that your brand exists and cannot recognize your brand when they come across it in the marketplace, then you have some real important brand design and marketing work to do. There are many ways to improve brand awareness ranging from strategic partnerships to content development, this video will help you understand if you are taking advantage of all the opportunities that are available to you to build your business effectively and efficiently.
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Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands.
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RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE:
“Imagine: How Creativity Works”, Jonah Lehrer http://amzn.to/2mJpQe9
“Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR
“Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL
“Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu
“Change By Design”, by Tim Brown http://amzn.to/2uaXYjX
“Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker http://amzn.to/2CAIH0r
“The Art of Innovation” by Tom Kelley http://amzn.to/2wtAevL
“The Edge: 50 Tips from Brands That Lead” by Allen Adamson http://amzn.to/2Ef6fse
“Art + Design” by Rex Ray http://amzn.to/2yLMRRT
“Crush It” by Gary Vayerchuk http://amzn.to/2eYdfPO
“Expert Secrets” by Russel Brunson http://amzn.to/2zEDOBT
“See You at the Top” by Zig Ziglar http://amzn.to/2hBcdhw
“Flow: The Psychology of Optimal Experience” by Mihaly Csikszentmihalyi http://amzn.to/2BhBEK

MY EQUIPMENT + TOOLS:
Canon EOS 80D DLSR Camera: http://amzn.to/2nn4y4q
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RODE NT2000 Condenser Mic: http://amzn.to/2mFoNvG
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You’ve seen 99designs and you still want another slice? by E-T Branch brands not a good fit? Try something else: How to create your branch brand design If you want an amazing branch brand that stands out from the competition, work with a professional designer. Find and hire a designer to make your vision come

Branding—it’s what defines a business and sets it apart from competitors. However, in this era of digital distractions, a catchy name and a nice logo are no longer enough to pique the interest of modern consumers. Add to that the disruptions caused by the COVID-19 pandemic on society, industries, and consumers and you have a

Subscribe to our newsletter You are the rock. Thank you! Any brand, business, or company has a logo design. The logo makes the brand recognizable in the world or a particular country. Logo designers must keep up with the trends and consider all movements and trends to find common ground with any client, cover their

Since the ’60s, it has become increasingly crucial for businesses to gain a distinctive position in the minds of consumers through branding. A brand is the sum of the corporate’s experience of the brand.Branding aims to create a trademarked asset that is recognized by consumers and conveys to customers that the product comes from a