How Brands Use Color To Manipulate You Into Consuming More (& How to Choose a Logo)

While various graphic elements are needed to be masterfully integrated together, color is by far, one of the essentials to convey your logo’s meaning. Color is so powerful it can influence thinking, reactions and stimulate bodily hormones. Research has shown that people make subconscious judgments about a person, environment or product within 90 seconds of initial viewing. Between 62% and 90% of that assessment is based on color alone. Color digs deep in human psychology thus corporate companies can benefit from harnessing and incorporating it in their logo designs. And with that said, here are some basic logo color meanings that big companies use effectively and psychologically manipulating you into buying their stuff and how to ethically choose color for your brand logo if you have plans to open a business.

Help me to do this full-time:


Special Thanks to Patreon Supporters:



Read More

The Super Simple Small Business Website Checklist

In the process of putting together your first website, or perhaps revamping your current one? If you can answer yes to this, then you’ll love the latest episode of the New Business Podcast. Here’s 60secs of reasons why you should tune-in today!


Read More

Neil Patel: The Maverick of Digital Marketing

On Episode 94 of #ThePlaybook, Neil Patel, co-founder and CEO Neil Patel Digital, talks about:

-How to utilize the “Rule of Seven” when building a personal or professional brand [2:10] -Why your perception of what it means to be an influencer doesn’t match reality [10:17] -How today’s viral sensations can make the most of their 15 minutes of fame [12:48] -Why you need to create real value with your brand RIGHT NOW [16:20]

David Meltzer is the CEO of Sports 1 Marketing, one of the world’s leading sports & entertainment marketing agencies, which he co-founded with Hall of Fame Quarterback Warren Moon.

Prior to S1M, he was CEO of the world’s first smartphone, the PC-E Phone, and later became CEO of the world’s most notable sports agency, Leigh Steinberg Sports and Entertainment.

David is an award-winning humanitarian, an international public speaker, best-selling author, and is profiled by national publications such as Entrepreneur, Forbes, ESPN, Bloomberg, CNBC, Yahoo, SB Nation and Variety.

Follow David:



Read More

How To Out-Market Your Competition – Neil Patel

Perfectionists make the worst marketers. In a landscape where speed is everything, splitting hairs stops businesses in their tracks. Love him or hate him, Neil Patel vehemently believes that executing quickly, iterating fast and perfecting later is the key to growing your business — something that is far removed in too many small business today. The more you create, the greater accumulation of quantitative data you’ll have at your disposal to ramp up your marketing efforts. Tune in as the king of online marketing divulges the game-changing strategies he’s currently using in his businesses with ONTRAPORT CEO Landon Ray.

Subscribe to the MODERN ONTRAPRENEUR Podcast:


Want to see more great content for ambitious entrepreneurs? We’re experts on small business and marketing :


Read More

Marketing Tricks that will Change Your Business – Neil Patel and Eric Siu

Are you prepared for scaling your business in 2020?

To make sure you are able to crush your competitors in the next new year, Neil Patel (tag him) and I are LIVE to share our most effective growth marketing hacks!

Not only will we be able to answer some of your buring questions, we’ll also be covering topics like:

How to take advantage of Tik Tok (tag them)

Leave all your business and marketing questions you want us to answer in the comments below!

#Live #SingleGrain #DigitalMarketing #Growth


►Get marketing training and join our exclusive marketing Slack group:

►Start and grow your own agency:

►Follow Eric on Instagram:


Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now:

Leave some feedback:
What should I talk about next? Please let me know on Twitter – or in the comments below.
Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.

Connect with Eric Siu:
Growth Everywhere Podcast –
Marketing School Podcast –…
Single Grain – Digital Marketing Agency –

►Subscribe to my Channel:


Read More

Neil Patel’s 5 Solutions To Marketers’ Biggest Challenges

Learn more about Neil’s agency, NP digital, here:

In this Marketing Minds episode, Caroline talks with Neil Patel on marketers’ biggest challenges today and how to approach them. Let us know your thoughts down below!

🛠 Resources:
• How 500+ Marketing Executives Plan to Get Ahead in 2023 [+ How You Can Join Them]

📔 Grow Your Career and Business with HubSpot Academy:

📔 Favorite Free Certification Courses:
• Digital Marketing Certification:
• Social Media Marketing Course:
• SEO Training Course:
• Inbound Course:
• Inbound Marketing Course:
• Email Marketing Course:
• Inbound Sales Course:
• Taking your Business Online Course:

About HubSpot:
HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

⚠ Disclaimer:
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.



Read More