Google Business Optimizations and Local SEO Priorities



So in this video, we’re taking a look at Google business optimization options and some priorities that we can set around here. While this seems like only something that would apply to local businesses, that’s not entirely true because making sure that you have your entities fully optimized, whether it be in the knowledge panel or in the Google business profile, your website, etc., all play a huge role.

Helpful Links:

10 reviews or more is best. See this article to learn more: https://www.seroundtable.com/google-local-reviews-number-34367.html

Google monitors and removes reviews: https://support.google.com/contributionpolicy/answer/7400114

📺 Get more SEO Tips to Maximize Your Sites Exposure: https://www.youtube.com/playlist?list=PLRFTkssEVFpcb9pR4IACnaqWhAlW9EoUi

🎬 Introducing BERT: Google’s New AI Algorithm: https://www.youtube.com/watch?v=Rs_jy…

🎬 What is Semantic SEO: How search has changed and what you can do about it: https://www.youtube.com/watch?v=VQHkIRZVx9s

Who is SMA Marketing?

SMA Marketing is an international search marketing agency that has been helping global and local brands grow online since 2009.

We specialize in SEO and Inbound lead generation. Levering both data and intuition, we’ve helped hundreds of companies succeed online and trained thousands of entrepreneurs and marketers with the help of our videos.

Learn more at: https://www.smamarketing.net

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How to Do Local SEO: Complete A-Z Tutorial



This video will show you how to do local SEO to get free traffic from organic search and Google Maps listings using Google My Business and search engine optimization.

Optimizing your website for Google local search is different than for a global company. While there is some overlap between traditional SEO techniques like on-page optimization and keyword research, there are additional tactics that apply specifically to local business marketing.

This video is a complete A-Z tutorial. Even if you’re a complete beginner, by the end of this video, you’ll know how to rank your website higher and get more visitors from local searches on Google.

Here’s a breakdown of the step-by-step process to do SEO for your local business.

Step #1. The one thing all local businesses should do for their website.
Step #2. How to setup and optimize your Google My Business (GMB) listing.
Step #3. Local keyword research techniques.
Step #4. On-Page SEO (slightly different for local websites)
Step #5. Building local citations (both structured and unstructured)
Step #6. Link building specifically for local SEO
Step #7. Ongoing activities you can’t ignore

Additional Resources:
► SEO Tutorial for blogs: https://www.youtube.com/watch?v=mz0NGqjkx7Y&list=PLvJ_dXFSpd2s-OV4MiYXV8yhUjKYtW_bm&index=1
► On-Page SEO Techniques: https://www.youtube.com/watch?v=ZWiNz-7gZ24&list=PLvJ_dXFSpd2uduX3mGLgX_uMK6Eqb8VZF&index=1
► Local SEO Blog Post: https://ahrefs.com/blog/local-seo/
► Whitespark List of Citations: https://whitespark.ca/top-local-citation-sources-by-country/

Timestamps:

0:42 What is Local SEO
2:17 Optimize your local website for mobile
2:37 Optimize your Google My Business listing
5:20 Do some keyword research
7:45 On-Page SEO for local websites
11:28 Build local citations
15:03 Build quality editorial links
17:09 Take care of ongoing activities

Be sure to subscribe for more actionable marketing and SEO tutorials.
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#LocalSEO #SEO

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